• Boeing

     

    ADVERTISING > PRINT MATERIALS

    It’s worth mentioning that David cut his teeth as the Cole & Weber Advertising copywriter responsible for most of Boeing’s national advertising, which was aimed at an eclectic combination of consumers, investors, engineers, business leaders, military brass and others. The unifying theme was Boeing’s status as a technical pioneer, bringing the world together through travel while opening the frontiers of space and science. The campaign received the highest readership scores of all advertising in Newsweek and Forbes at the time.